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Murad Ali's Articles in Business

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  • How a Small Business Can Build a Customer Base.
    Building a solid customer base is a necessity of any small business. Often times these smaller businesses cannot compete effectively with larger companies in terms of resources. For example, Tom’s mini-Mart is not going to be a match for Farmer Jack’s Grocery Chain. The later will beat them in parking, prices and variety every time! Therefore, there must be something more than just price to attract and retain customers. The good news is that many small businesses have benefits that larger companies don’t have. They thrive in the realm of the “something else” that larger companies simply can’t accommodate.
  • What it Takes to Succeed in Business!
    Business if tough in today’s world! Most small businesses go bankrupt or are closed abruptly in the first five years. Over the course of the next five years many of the remainders also “pack up” shop and lock their doors. Why do so many businesses fail?
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