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  • The essence of kaizen and its role in operations
    The present article discusses the notion of kaizen and its role as the integral part of TQM philosophy. The major points of interests are the core of the kaizen philosophy and what can be learnt from it, implementation requirements and the importance of corporate culture as one of the most important determinant of successful integration of kaizen
  • E-tailing and opportunities it opens to businesses
    With the fast development of various e-business solutions companies seek for new opportunities to get in touch with customers and build new type relationships. If in planning everything looks pretty simple and straightforward, in reality there are a lot of issues that shall be considered prior to launching full scale implementation. E-tailing is exactly this kind of beast. It brings a lot of operational and financial benefits, but it needs to be tamed.
  • Sustainable Tourism- A Prerequisite of Sustainable Development
    This article will provide a brief overview about the historical background, importance, concepts, principles and general debates about sustainable tourism.
  • Social Responsibility- A Definite Aspect of Corporate Image
    This article will provide brief overview about definition, conceptual views as well as possible environmental actions related to the notion of business’s social responsibility. Example will be cited to highlight successful facilitation of a socially responsible business.
  • Ensuring Effective Leadership Choice in Organization
    This article will provide brief overview about the concept and definition of leadership, set of competencies required and choices of power available for leaders through which they can work for organizational benefits.
  • Hospitality Marketing: A Remedy to Problems of Hospitality Industry
    This article will provide a brief overview about the concept of hospitality industry, the problems faced by this industry and importance of hospitality marketing to ensure customer satisfaction and business growth.
  • Project Management: Effectiveness and Assessment
    The principles of effective project management are potentially applicable to any project type across different industries. It has been established that the basis of these principles have been designed so as to accommodate variety of tasks and industries but still fine tuning is required during the course of certain projects.
  • How effective can Financial Performance Analysis be?
    With heightened competition, market concentration and regulation, British Telecom (BT) has employed a number of tactics to maintain profitability, market share and overall financial performance.
  • The Meaning and Importance of Corporate Strategy
    Corporate strategy is supposed to be the means by which an organisation achieves and sustains success. Yet, it rarely rises to that level, despite an abundance of corporate strategy theory and significant research from many organisations over the past few decades.
  • How important is Knowledge Management for businesses?
    Knowledge is a philosophical concept defined by Plato as a belief supported by an account or an explanation.
  • E-Business: success of failure?
    Technology has been able to change our lives incrementally and sometimes drastically
  • Customer Loyalty: is it really important?
    Customer loyalty can be defined as a behavior or attitude of a customer to purchase a particular product of a specific brand over others which available in the market for a particular need.
  • Evolution of corporate culture: how important is it in today’s world?
    There are many different and competing definitions of “corporate culture” in the organizational theory literature.
  • Strategic Change in the contemporary business world
    In the contemporary business world only thing that seems to be constant is change and the nature of the competition is such that companies need to leverage on the way they manage change to gain a competitive advantage.
  • Social Psychology: The Psychological Explanations of Social Phenomena
    The various aspects of social psychology could be examined within the wide concepts of intelligence, gender, advertising, consumer culture, stress and psychological issues that define society.
  • Research in Social Sciences: Qualitative and Quantitative Methods
    Research in social sciences largely depends on measurements and analysis and interpretation of numerical as well as non numerical data. Quantitative research methods focus on statistical approaches and qualitative methods are based on content analysis, comparative analysis, grounded theory, and interpretation.
  • Recruitment as the most important aspect of Human Resource Management
    Human Resource Management theories focus on methods of recruitment and selection and highlight the advantages of interviews, general assessment and psychometric testing as employee selection processes. The recruitment process could be internal or external or could also be online and involves the stages of recruitment policies, advertising, job description, job application process, interviews, assessment, decision making, legislation selection and training.
  • Testing the effectiveness of Performance Appraisals
    Performance appraisal is one of the popular concepts among the multinational and local companies. The concept has been defined by DeVries et al., (1981) as the process which allows firms to measure and consequently evaluate an employee’s achievements and behavior over a certain period of time. The basic purpose of using performance appraisal techniques within an organization is to align the employee’s efforts with the overall objective of the firm.
  • Organizational Change: Mission Impossible?
    Many factors such as globalization, technological advances, deregulation, privatization, mergers or acquisitions coupled with a movement of labor-intensive projects to less expensive locations and changing customer demands are forcing organizations to constantly review their purpose, vision and future strategy.
  • Changing role of nurse
    The issues related to nursing involve a thorough examination of nursing as theory and practice. The role of the nurse practitioner especially in areas of clinical decision making and management could be studied in the contexts of obstetrics and gynaecological department or even emergency wards.
  • E-banking (Online Banking) and its role in today’s society
    This article is aimed at providing an insight into the role played by E-Banking in the daily banking affairs of individuals and will highlight the adoption and concerns among its customers.
  • Business Ethics and Unethical Practices
    The study of business ethics and its implications for different stakeholders have seen tremendous growth in the past few decades. There has also been a rise in the use and development of codes of ethics and announcements for ethical practices by many firms
  • New Media and Online Marketing – Strategies, Advantages and Disadvantages
    The advent of the New Media and Internet have increased possibilities of online marketing and internet retailing with new features of interactive shopping, pod casting and e-marketing. Consumers are connected to online shopping sites with WiFi, Internet or 3G mobile phones.
  • Efficient Market Hypothesis: Myth of Reality?
    The efficient market hypothesis (EMH) was promoted by Eugene Fama in the 1960. In his classic paper Fama (1970) defined market in which prices always fully reflect available information as “efficient”.While this definition reflects the main idea of the EMH it might be extended to explain the underlying assumption.
  • Merger of the Royal Bank of Scotland (RBS) and National Westminster Bank
    The merger of The Royal Bank of Scotland (RBS) and National Westminster Bank (Nat West) as well as other major British banks including Barclays and Woolwich Building Society has created major economical and social interest boasting scholarly debate.
  • Role of Multinational Corporations in the modern world
    An expatriate, on international business travel most of the times, arrives on the British Air Way’s flight, rents a Toyota at Hertz, drives down-town to Hilton hotels and reaches the room, flips on to Sony TV and catches the glimpse of the same flashing signs of ‘Coca-Cola’ and ‘BMW’ etc. Then suddenly while watching the news on BBC a sense of disorientation sets in and they try to remember where they are Sydney, Singapore, Stockholm or Seattle? This has become a common experience, thanks to the
  • Healthy Living, Fitness and Nutrition – The Role of Diet in Health and Fitness
    Improving the quality of life through health and nutrition involve following a diet pattern and adequate levels of nutrition to prevent diseases and maintain physical fitness. Issues of malnutrition would be related to deficiencies of vitamins or nutrients and intake of supplements form an important part of disease prevention strategy and helps in improving energy levels.
  • Rise of Entrepreneurship
    In recent times entrepreneurship has attracted a lot of attention and is seen as an attractive career path, which has resulted into a barrage of literature and research into the subject of entrepreneurial behaviour.
  • Developmental and Child Psychology
    Imagine a child of one and half years of age playing with his toys, this child would not interact with other children except may be scream if one of the child takes his toy. At this age the child does not have the capacity to take into consideration others point of view, but as he grows up to be six or seven, he will engage in group play and understand different people’s perspective and progressively as he enters into his teens he would feel the need to develop positive human relationships.
  • Ensuring Effective Teamwork in Organization
    This article will provide brief overview about the process of ensuring effective teamwork that includes characteristics of effective teams and the ways through which teams can be give motivational incentives
  • Reducing Workplace Bad Stress- An Imperative Manager’s Role
    This article will overview basic concept, sources and ways to reduce work related stress.
  • Market Segmentation- Effective Tool to Capture Opportunity and Edge
    This article will overview the potential of ‘Availing Opportunities through market Segmentation’ by focusing basic types and dimension along with practical examples
  • Analysis of Modern Portfolio Theory
    The core concept of the Portfolio Theory is based on asset diversification and directly relies on the conventional wisdom which advice to avoid putting all eggs in one basket
  • Mergers and acquisitions
    Mergers and acquisitions are very present in the modern organisation of economies. This article deals with the fundamentals of such a phenomenon, highlighting the consequences of such a trend and providing the basics for understanding the workings of mergers and acquisitions.
  • Creating Competitive Edge through Continuous Innovation
    This article will provide brief overview about the concept of innovation in business and marketing, the benefits of innovation and the organizational examples of that getting competitive edge through innovation.
  • Globalization - Economic Dimension
    This article will provide brief overview about the concepts of globalization, three primary strands of globalization and discussion of its economic dimension.
  • Managing Cultural Diversity- A Key to Organizational Success
    This article will discuss the ways through which cultural diversity among workforce can be managed and the ways such diversity can deliver organizational success.
  • Corporate governance and its development
    There is no doubt that interest in corporate governance has substantially increased in recent years. Not only have separate states adopted their own corporate codes but also changes in corporate governance are directed at a global level.
  • Consumer’s Decision Making- Preeminent Tool to Analyze Consumer Behaviour
    This article will provide brief over view about defining criteria of consumer behaviour, concepts of consumer behaviour model and steps involved in it.
  • Creating Brand Awareness through Effective Brand Names & Symbols
    This article will provide brief overview about the concept, advantages and use of effective branding to create brand awareness among consumers.

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